About us

Odyl was founded by QVC presenter and fashion expert, Gemma Holmes. With a keen eye for style and a passion for giving women confidence, Gemma originally launched the boutique to specialise in clothing for women with a larger bust.

Since the doors opened in 2014 by Good Morning Britain presenter, Charlotte Hawkins, Odyl has expanded to focus on body shape and quality, stocking some of Europe’s most iconic brands.

Onjenu, Fabienne Chapot and Patrizia Pepe are some of the most popular brands stocked in the boutique with SS20 styles currently available.

Other regular designers include Diva Clothing, Second Female and Rosemunde, all available to buy in Kent or from the online store.

Follow us on Facebook and Instagram for the latest news and clothing lines. Read our blog for style advice and tips including how to dress for your body shape.